For the price it is of good quality. I've used better but then you pay way much more. This does a fine job. I had tried some cheper tape for the local retailer, it would not stick even half a day to a new box. This stuff sticks well to new and dusty dirty old boxes. It could be thicker or darker so it better masks out labels covered over when resuing boxes, but other than that it's almost perfect.
Bottom Line Yes, I would recommend this to a friend