How to Promote an Event Using Social Media
Knowing how to promote an event often determines the successful outcome of the campaign. A social media promotion reaches a greater number of interested people
Tag: Marketing
How to take better photos of office staff
No matter what kind of business you’re in, having a visual element is essential. Virtually every business has an online presence and with that comes
Marketing communications before marketing: A key business error
Many small businesses believe marketing is advertising, public relations, social media, promotions and other messaging methods. Those are examples of marketing communications (marcom), the “Fourth
Mail birthday cards to extend the customer service experience
Dare to revive the tradition of mailing birthday cards to your customers, patients or clients. It might increase their loyalty to your business. Benefits of
How to manage a donation or sponsorship
Many businesses donate money, products or services to non-profits, or ask their staff members to volunteer at local charity events. If your company is like
Marketing your small business using video
Are you looking to increase your marketing visibility? Try incorporating video content into your marketing mix. For small businesses, video marketing can set your business
How to manage your small business reputation online
With a reported 92% of customers now checking online reviews, reputation management is a big issue for small businesses. It’s often the deciding factor when
Client appreciation this Christmas – gift basket
What makes you happier than a basket full of goodies? Here are five, affordable gift basket ideas to show your appreciation to your clients this
How to use live videos to gain trust and attract customers
Live videos are underutilized on social media by most office workers and small business owners. The truth is, they can help gain traction with your
Using Canva to create beautiful, original marketing designs
Knowing where to start with your marketing themes can be tricky and time-consuming – especially working out the smaller details and layout that best show