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Advertising Media Planning Roger Baron , Jack Sissors Hardcover

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Item #: 901-516365BAK
  Model #: 9780071703123
Brand: McGraw-Hill
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Advertising Media Planning Roger Baron , Jack Sissors Hardcover
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Description
Now achieve your marketing objectives through effective media planning with Advertising Media Planning by Roger Baron and Jack Sissors Advertising Media Planning by Roger Baron and Jack Sissors lays down the essentials of effective media planning to achieve marketing objectives. Now learn from its comprehensive coverage of the latest media planning and digital technologies.
  • ISBN -13: 978-0071703123
  • Publisher: McGraw-Hill
  • ISBN -10: 0071703128
  • Language: English
  • No. Of Pages: 496 pages
  • Edition: 7
  • Publishing Date: July 16, 2010
  • Author: Roger Baron , Jack Sissors
Specifications
Book Format : Hardcover Business & Economics Book Subject : Sales & Marketing Author Name : Roger Baron, Jack Sissors Brand : Mcgraw-Hill
Weight : 2.20 lbs. per Each
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